Many people go into business without much knowledge in marketing. Some actually believe that if you have a product or service that offers good value, then customers will just automatically come to their doors. However, the reality is, having the best product or service does not always guarantee that consumers will go to your business; […]
Tags: Business, pull marketing, push marketing, push vs pull, Sales and Marketing
I have a friend who works as a medical sales rep and I think he has a relatively easy job simply because the product he carries has no direct competitor in the current market. In short, he doesn’t need to do much sales talk, and he usually just needs to reach out and present medical […]
Tags: Business, Guest Posts, Sales and Marketing, vending machines
I’ve already given you some flyer design tips and marketing strategies before and for today, I’d like to share with you a guest post that complements that article well. When you or your staff is out on the field giving out leaflets to passersby, how do you do it? Do you simply stretch out your […]
Tags: business flyer, flyer design, how to design a flyer, leaflets, Sales and Marketing
Most of the time, people buy on emotions. That’s something you should know if you want to be a great salesman. And for today, we will take that concept further by talking about a few selling techniques that can help make customers buy – specially those who can’t decide or get second thoughts after you […]
Tags: sales activity, Sales and Marketing, sales resistance, selling
After months of research, preparation and hard work, it’s finally here – the grand opening for your business. It’s the day when you formally open your doors to customers and start making money. But what else do you need to do on this day aside from cutting that ribbon with those over-sized scissors? The grand […]
Tags: Business, grand opening, ribbon cutting, Sales and Marketing
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