Ludwick Marishane: A Bath Without Water

Updated: January 12, 2013

It’s been awhile since I shared a TED video here, so that’s what I’m doing today.

Below, is 2011 Global Student Entrepreneur of the Year Award recipient, Ludwick Marishane, talking about how he turned a simple, and almost silly idea, into a product that can change lives.

His bright business venture?

A bath-substituting lotion called DryBath – a body care product that can help you become clean without using water.

Listen to his amusing and interesting talk from TED@Johannesburg below:

My favorite takeaways from this TED Talk:

  • There’s no such thing as a silly business idea. When a bulb lights up in your head, try to follow your instincts and see if there’s potential in that “bad product”.
  • He wrote his 40-page business plan on a Nokia 6234 cell phone. If he can do that, I’m sure you can do one in your laptop.
  • He’s now on a verge of launching his product globally, an achievement that took him more than four years to achieve. This is a testament of his focus and determination to make a difference in this world as an entrepreneur. My question to you now is, what do you plan to achieve in the next four years?

Get more inspiring videos like this, and learn more about business idea generation, creativity, innovation and entrepreneurship, by subscribing to Ready To Be Rich.

I have a great lineup of articles coming your way about those topics, so I hope you won’t miss them.

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