It’s been awhile since I shared a TED video here, so that’s what I’m doing today.
Below, is 2011 Global Student Entrepreneur of the Year Award recipient, Ludwick Marishane, talking about how he turned a simple, and almost silly idea, into a product that can change lives.
His bright business venture?
A bath-substituting lotion called DryBath – a body care product that can help you become clean without using water.
Listen to his amusing and interesting talk from TED@Johannesburg below:
My favorite takeaways from this TED Talk:
- There’s no such thing as a silly business idea. When a bulb lights up in your head, try to follow your instincts and see if there’s potential in that “bad product”.
- He wrote his 40-page business plan on a Nokia 6234 cell phone. If he can do that, I’m sure you can do one in your laptop.
- He’s now on a verge of launching his product globally, an achievement that took him more than four years to achieve. This is a testament of his focus and determination to make a difference in this world as an entrepreneur. My question to you now is, what do you plan to achieve in the next four years?
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