Ready To Be Rich » Sales and Marketing

How To Give Your Business An Online Presence

Fitz — Wed, 30 Nov 2011 12:21:13 +0000

Early this week, I had the opportunity to meet the future entrepreneurs and marketers of our country during the launching of the Junior Achievement Marketing Society. Through an invitation extended by Business World Philippines, I was able to share with the audience a short presentation on “How To Give Your Business an Online Presence”. Today, [...]

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How To Give Your Business An Online Presence

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On Aromacology, Bazaars and Entrepreneurship

Fitz — Fri, 04 Nov 2011 19:01:28 +0000

This long weekend, in my opinion, is the real start of the Christmas season in the country. Christmas decors are already up almost everywhere, specially in malls. People don’t protest anymore when they hear Christmas songs on the radio. And of course, Christmas bazaars are now happening all around the metro. In fact yesterday, Friday, [...]

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On Aromacology, Bazaars and Entrepreneurship

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How To Build Customer Loyalty To Your Business

Fitz — Mon, 24 Oct 2011 08:06:15 +0000

If you want your business to last many years, then it is important to build a steady customer base – a clientele that keeps coming back despite the availability of other product choices in the market. What this really means is that getting new customers is as important as keeping your old ones happy. So [...]

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How To Build Customer Loyalty To Your Business

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How To Manage a Business Facebook Page

Fitz — Tue, 18 Oct 2011 10:20:50 +0000

Does your business have a Facebook page? If not, then you’re missing a big marketing opportunity that is not only effective, but very affordable as well. Imagine yourself hanging out with friends and all they’re talking about was the party you missed last night – that’s how your business is without a Facebook page. It’s [...]

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How To Manage a Business Facebook Page

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Learning The Basics of Push Marketing and Pull Marketing

Fitz — Mon, 03 Oct 2011 06:10:54 +0000

Many people go into business without much knowledge in marketing. Some actually believe that if you have a product or service that offers good value, then customers will just automatically come to their doors. However, the reality is, having the best product or service does not always guarantee that consumers will go to your business; [...]

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Learning The Basics of Push Marketing and Pull Marketing

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The Best Strategy is Always to Sell a Product that Sells Itself

Fitz — Tue, 02 Aug 2011 18:02:00 +0000

I have a friend who works as a medical sales rep and I think he has a relatively easy job simply because the product he carries has no direct competitor in the current market. In short, he doesn’t need to do much sales talk, and he usually just needs to reach out and present medical [...]

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The Best Strategy is Always to Sell a Product that Sells Itself

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Consumers As Brand Advocates Through Social Media

Fitz — Wed, 06 Jul 2011 22:40:20 +0000

People today are spending a vast majority of their time online, specially in social networking and microblogging sites such as Facebook and Twitter. This fact, has made social media a new and effective marketing channel for brands and companies. But more than traditional advertising, businesses should realize that the social web can also be used [...]

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Consumers As Brand Advocates Through Social Media

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A Business Owner’s Guide To Group Buying Sites

Fitz — Wed, 23 Mar 2011 21:13:23 +0000

There are two positive things that group buying sites are doing for Filipino consumers. First, it’s helping them save money. And second, it’s encouraging them to try and be more confident about shopping online. But how about business owners? What do group buying sites positively do for merchants? For today, we take a closer look [...]

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A Business Owner’s Guide To Group Buying Sites

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An Innovative Way To Market Using Leaflets

Fitz — Tue, 14 Dec 2010 18:41:51 +0000

I’ve already given you some flyer design tips and marketing strategies before and for today, I’d like to share with you a guest post that complements that article well. When you or your staff is out on the field giving out leaflets to passersby, how do you do it? Do you simply stretch out your [...]

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An Innovative Way To Market Using Leaflets

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Business Marketing Through The Results Triangle

Fitz — Thu, 21 Oct 2010 08:56:19 +0000

Marketing is an integral part of any business, big and small. While there are many techniques and strategies on how to do a marketing campaign, I believe none is more simple and effective than The Results Triangle. The Results Triangle is a process developed by marketing consultant, Dan Kennedy to help marketers get sales results. [...]

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Business Marketing Through The Results Triangle

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